In the restaurant world, AI is not a fad, it is a business lever. 72% of managers plan to adopt it soon and 94% recognize the need to remain competitive, a clear sign that the sector is accelerating innovation. The goal? To reduce friction and operating costs, freeing up time in the dining room and kitchen for what matters: an impeccable dining experience. AI does not replace hospitality: it enhances it, and customers will perceive its value even without seeing it directly.
Answering the phone during peak hours is a challenge: 59% of customers hang up after one minute and over 60% of calls go unanswered. AI phone agents—trained on brand and tone of voice—handle reservations and FAQs 24/7, turning losses into covers and increasing revenue without burdening the team. The result: more occupied tables, less stress for the dining room, and a welcome consistent with the restaurant's identity.
The most effective way is gradual adoption: start with a single use case — such as inventory management or staff planning — to measure the impact and only then scale up. This “test & learn” approach reduces risk, engages the team, and establishes smoother processes, with less time spent in the back office and more time dedicated to guests.
Don't have a structured marketing department? AI fills the gap: generative models (e.g., ChatGPT) help set up campaigns, social posts, newsletters, and even personalized gadgets, maintaining consistency of tone and speed of execution. The result is a more consistent and effective digital presence, without slowing down front-of-house and kitchen operations.
Find out in the article how to implement a “zero friction” AI roadmap to increase covers, speed up processes, and defend your brand identity.